DBT Bureau
Pune, 28 May 2025
Consumer expectations for super-fast delivery of online purchases are no longer limited to quick commerce channels and leading marketplaces. Buyers—particularly in metro cities—now expect their orders to arrive within hours or by the next day. This shift has become more pronounced as quick-commerce players broaden their assortments to include categories such as fashion, beauty and personal care, general merchandise, and more.
To meet these rising expectations, more D2C brands and sellers are actively seeking fast, reliable, and cost-effective delivery solutions. While not aiming to match the ultra-fast timelines of quick-commerce platforms, D2C brands are accelerating the fulfillment of orders placed on their websites or marketplaces.
To support this growing demand for faster deliveries, logistics management platform Shipway has enhanced its services to include same-day, next-day, and hyperlocal delivery options across major metro cities, including Delhi, Mumbai, Bengaluru, and Pune.
With these new offerings, brands can now choose between standard e-commerce delivery (2–3 days) or opt for expedited same-day and next-day options. Orders placed before a morning cut-off time qualify for same-day delivery, while those placed before 5 PM are eligible for next-day delivery—both within and between cities. Since January 2025, Shipway has achieved a 94% success rate for its next-day delivery service.
By leveraging a robust multi-courier network of hyperlocal partners, Shipway is now also facilitating hyperlocal deliveries, effectively bringing physical stores closer to the customer’s doorstep.
Saurabh Kumar Choudhary, Chief Business Officer at Shipway, said: “More brands are recognizing the value of faster delivery. Customers are increasingly expecting quick fulfillment, and when brands meet these expectations, it leads to higher conversion rates and improved customer loyalty. Fast deliveries also drive impulse purchases and help reduce return-to-origin (RTO) incidents, ultimately improving operational efficiency. At Shipway, we’re committed to enabling businesses—big or small—with better, faster, and competitively priced delivery solutions.”
Shipway will continue to expand its same-day, next-day, and hyperlocal delivery services to additional locations in the coming months.
