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Lenovo unveils tailored desktop customization for Indian gamers

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Lenovo unveils tailored desktop customization for Indian gamers

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Lenovo unveils tailored desktop customization for Indian gamers
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DBT Bureau

Pune, 11 June 2024

Lenovo has set a new standard in desktop computers by offering end-to-end customization options for their gaming customers. The brand is providing a comprehensive level of customization on gaming desktops, thereby empowering users to tailor their computing experience to their unique needs and preferences.

Customers can now upgrade their gaming desktops end-to-end across Legion and LOQ gaming desktops. They will be able to avail of various types of customization options including:
● Processor upgrade up to the latest Intel i7 14th generation for enhanced performance
● Memory upgrade up to 32GB for improved multitasking capabilities
● Graphic card upgrade up to the powerful Nvidia RTX 4060Ti for a superior gaming and graphic design experience
● Other upgradeable components such as storage options (SSD + HDD), WiFi connectivity, and front and rear fan selection for better cooling and airflow within the system

Lenovo’s ‘CONFIGURED BY YOU, FOR YOU’, customizable options allow consumers to create a desktop system that suits their requirements, whether for work, gaming, or creative projects and it just takes a few minutes to build your own- gaming PC.

According to recent Statista reports, India’s desktop PC market is experiencing a surge in demand as more businesses and individuals are demanding reliable and affordable computing solutions. Additionally, the demand for customizable PCs is also on the rise. Built-on-order desktops allow customers to choose the specific components and specifications they want in their computer, resulting in a customized and tailored system that meets their exact needs and preferences.

Commenting on this, Ashish Sikka, Director and Category Head, Lenovo India said, “As the needs of present-day consumers diversify, we understand that every user has different needs and preferences when it comes to their computing experience. With our extensive customization options, users can access a high-performance system that is tailored to their requirements, and have control over the quality and type of components used in their desktops.”

To encourage the trend, Lenovo is also offering a limited-time offer where customers can avail of a 30% discount on graphic card upgrades when customizing their Lenovo desktop.

News source: Lenovo media release

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