DBT Bureau
Bengaluru, 5 September
Gaming and e-sports company Nazara Technologies has inked a pact with the Telangana government to establish an AI centre of excellence (AI CoE) focused on gaming and digital entertainment.
In a press statement, it said the ‘Nazara AI CoE’ will focus on research, development, and innovation in areas such as gaming, interactive media, gamified learning, and other digital content, leveraging cutting-edge technologies like AI, VR/AR (virtual and augmented reality), blockchain, and Web 3.0.
With the strategic partnership in place, Nazara aims to establish an AI centre of excellence focusing on gaming and digital entertainment, underlining the company’s strengths in AI-driven gaming and digital entertainment space, and Telangana as a global hub for AI innovation.
“Telangana’s proactive approach in fostering industry growth through public-private partnerships and policy development has created the ideal ecosystem for this initiative,” Nitish Mittersain, joint MD and CEO of Nazara Technologies said.
The collaboration will enable Nazara to take forward its mission of integrating AI and emerging technologies across its diverse portfolio, Mittersain added.
Commenting on the development, Telangana Minister for Information Technology, D Sridhar Babu said, “The Nazara AI CoE will empower startups, enhance skills, and attract cutting-edge technology investments, creating a diverse and dynamic ecosystem. By joining forces with Nazara, we are committed to driving economic growth and setting new standards in responsible AI applications in gaming and beyond.”
