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Meta sees big gains across revenue, profit and users in Q2 2025

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Meta sees big gains across revenue, profit and users in Q2 2025
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DBT Bureau

Pune, 3 August 2025

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Meta Platforms, the parent company of Facebook, Instagram, and WhatsApp, announced strong financial results for the second quarter of 2025. Revenue rose to $47.52 billion, up 22% from $39.07 billion in Q2 2024. Net income grew by 36%, reaching $18.34 billion, compared to $13.47 billion a year ago.

CEO Mark Zuckerberg said, “We’ve had a strong quarter both in terms of our business and community. I’m excited to build personal superintelligence for everyone in the world.”

The company reported diluted earnings per share (EPS) of $7.14, up from $5.16 last year. Operating income rose to $20.44 billion, with an operating margin of 43%, up from 38% in Q2 2024.

Meta’s advertising business continues to perform well. Ad impressions across its apps increased by 11%, while the average price per ad rose 9%.

User engagement also remained strong, with 3.48 billion people using one of Meta’s apps daily in June 2025, a 6% increase year-over-year.

Meta invested heavily in infrastructure, with capital expenditures totaling $17.01 billion. The company also returned money to shareholders through $9.76 billion in stock buybacks and $1.33 billion in dividends.

As of June 30, Meta had $47.07 billion in cash and securities. Headcount stood at 75,945, a 7% increase from the previous year.

Overall, Meta’s strong performance reflects continued growth in both its advertising and AI-driven initiatives.

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